Published: Sat, November 11, 2017
Markets | By Lucia Cruz

Black Friday 2017: Sales are starting earlier

Black Friday 2017: Sales are starting earlier

Every day is Black Friday, even in July. Here's our take on Target's, Best Buy's, and Dell's Black Friday ads. Of course, not everyone can tolerate the chaos and headaches that inevitably accompany Black Friday shopping, which is why retailers have begun to offer Black Friday-quality deals several weeks in advance of the actual Black Friday shopping event.

Retailers are trying to strike a balance between online and in-store deals as shoppers use both.

Best Buy offered just over a dozen Black Friday deals early last year, but this year it has gone further by offering hundreds of early Black Friday sales on everything from iPad minis to 4K TVs to Beats Studio2 wireless headphones. That's why we're keeping a close eye on TVs this holiday season to see what level of savings retailers will have in store.

Electronics, including TVs of varying screen sizes, are often discounted by hundreds of dollars on Black Friday. Online spending for Thanksgiving and Black Friday combined will contribute $5.57 billion, with Amazon and Walmart (WMT) dominating online transactions, it added.

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The holiday shopping season, which runs through Christmas on December 25, can account for as much as 40 percent of retailers' annual sales.

On Black Friday, the Staten Island Mall will open at 6 a.m. and close at 10 p.m. Retail sales are expected to top $682 billion, according to the NRF.

Still, it may be the safer bet to drop by brick-and-mortar Best Buy locations on Thanksgiving, when tickets will be handed out around 3 p.m. local time. Then a bit later this morning we also showed you Walmart's full 36-page Black Friday 2017 ad. Those deals and more will go live on Walmart's site at midnight on Thanksgiving Day, but you don't have to wait until then to start saving on hot holiday items.

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